Facebook Business Manager is a free application created by Facebook that allows businesses and agencies to securely manage all of their company’s Pages and ad accounts in one location, without having to share login information or be linked to their coworkers on Facebook.
Facebook Business Manager
Facebook Business Manager is an all-in-one platform for managing Facebook’s business, marketing, and advertising solutions. The following are some of the important aspects, however they are not exhaustive:
High security – Just because someone has access to your Pages doesn’t mean they have access to your personal Facebook data. As a result, Business Manager is a far safer option for professionals.
Permit management – Without ownership privileges, partners and agencies can have direct access to your Pages and Ads.
You can track all of your Facebook advertising from a single spot. It also includes a comprehensive report on ad performance.